Younger millennials and Gen Z constitute the core market for bubble teas, something the folks at Chatime surely knew when they chose a spot near UNLV for their first Las Vegas location. The brand, founded in Taiwan in 2005, has more than 1,400 shops around the world.
Chatime is opening at 11 a.m. on Saturday at 4626 S. Maryland Parkway, Suite 3, offering customizable milk teas, fruit teas and signature brown sugar pearl beverages, including dairy-free options, according to an announcement. Franchisee Ashish Bhutiani from New York to Vegas to launch Chatime in the market, the announcement said.
To celebrate the grand opening, the first 50 guests Saturday will receive a free 16-ounce premium milk tea. Guests throughout the opening weekend will also enjoy a buy-one, get-one-free promotion on select beverages.
A second Chatime is in the works at 1563 Commerce St. downtown. A total of six stores are planned for Vegas, the announcement said. Visit chatime.com.
Contact Johnathan L. Wright at [email protected]. Follow @JLWTaste on Instagram.